AccelG2M helps start-up CEO’s execute successful Go to Market strategies. We provide extensive strategic guidance, assistance with hiring and sales into target markets, and implementation of a company-wide process for sales and marketing.
The CEO and their direct team are our customer. We work with this team to assess their current go-to-market strengths/weaknesses, prioritize investments into key growth areas and then execute across the following areas:
- market messaging
- target market and persona identification
- integrated demand and lead generation
- sales/marketing hiring
- desired sales model, sales methodology and sales metrics
- sales execution, pipeline/forecast management
- channel strategy and development of key partnerships
Our customers gain an acceleration in their sales growth and a defensible competitive advantage through proper positioning and heightened execution.
- Herb Cunitz has 30 years of experience building and scaling sales, marketing, channels, services, training and sales operations organizations across several early-stage and public enterprise technology companies, resulting in 3 IPOs and and 2 highly successful acquisitions. Herb was instrumental in building the Hortonworks revenue engine from little revenue to $250m in annual billings and 1,000 customers in 4 years. Linked In Profile
- Mitch Ferguson has over 30 years of experience building and scaling sales and channel organizations across several early-stage enterprise technology companies, resulting in 3 IPOs and 2 highly successful acquisitions. Mitch was instrumental in building the deep technology partnerships that allowed Hortonworks to gain significant advantage in a very competitive market. Linked In Profile